TikTok+ Free Traffic Diversion Independent Station Monetization
TikTok is a popular short video social platform that quickly dominates the market share of other video giants and ranks first in global downloads. The feature of TikTok is to immerse users in fragmented videos. Compared with the domestic short video platform Douyin, TikTok's gameplay and future development direction tend to be more mature models.
For cross-border e-commerce, TikTok has important traffic value. Sellers can use the TikTok platform to promote products by displaying and simplifying them within short videos, and then publish them to reach users. In addition, cross-border sellers can collaborate with TikTok content creators to import videos to relevant users by adding popular tags. This is the basic method of leveraging TikTok traffic.
Operating a TikTok account can better help Beehive Independent Station to drain traffic.
1. Account creation:
There are two key points to consider when creating an account. The first is the overall design of the homepage, including profile picture, nickname, personal bio, and video cover. The best state is to have a unified and concise image style.
For independent station drainage and monetization, it is necessary to build a professional image. Unlike general accounts, it is necessary to distinguish oneself from ordinary users and establish a professional image, such as an industry expert or manufacturer's image.
Secondly, make full use of existing methods, such as using templates in videos, guiding the homepage in the comment section, leaving contact information, etc., to import the link of the independent station. It should be noted that in the introduction of the homepage, contact information can be left in the form of emoticons, while contact information should not be directly placed in the title and homepage.
Content creation:
Video content can be mainly divided into two types: factory shots + product close-ups. Factory shots mainly show the situation of the factory and the production workshop, using a one-shot method. Product close-ups pursue video clarity to showcase the quality of the merchandise. Based on their own resources, after determining the content of the account,
create their own image through videos: industry experts or manufacturers. At the same time, you can guide fans to click on the link in the video works.
The traffic value of TikTok is indispensable for cross-border e-commerce. By operating a TikTok account well, independent stations can also be driven to monetize more smoothly. However, in the process of operation, continuous testing and adjustment are needed according to specific circumstances to find products that can erupt and have conversion ability, and then expand promotion. At the same time, cooperation with content creators on TikTok can further improve the effect of traffic conversion.