Detailed Explanation of Website Clustering Strategy

The role of the station group

The main functions of the station group include station maintenance and traffic redirection. For the optimization of corporate websites, it is recommended to prioritize a comprehensive station group strategy focused on station maintenance.

  • Station maintenance:By increasing the weight of a particular section and using content links to maintain the station.

  • Traffic redirection:By using advertising calls, the traffic of the station group is redirected to the main site, thereby increasing the traffic of the main site.

Station group scheme principles

The core principle of station group schemes is to increase the weight of a specific section as much as possible in order to maintain the long-tail keywords of the main site.

Detailed explanation of station group operations

Domain selection:

In the station group, choosing old domains is more crucial than registering new ones. It is recommended to select old domains that have been abandoned shortly after reaching a certain PR value, and they can be purchased on specialized domain trading platforms.

Server selection:

For station groups, since the sites are considered spam sites, the server requirements are not high. In order to hide the station group, it is advisable to diversify the station group IPs as much as possible. For small-scale station group maintenance of corporate sites, it is recommended to directly use virtual space.

Station group layout

There is no specific answer to the number of websites in the group, but generally speaking, establishing multiple websites has many benefits. Taking the example of building a group of 100 websites, you can organize them into groups of ten sites each and construct a large-scale website group through multi-layer linking methods.

Choose between program selection and single-site construction.

For website group programs, it is recommended to use programs with good support, such as dedecms, wordpress, zblog, etc. Single-site construction includes steps such as keyword selection and keyword layout. It is advisable to choose long-tail keywords to enhance the website's weight.

Building websites.

When it comes to website group construction, the modification of website programs does not need to be as rigorous as usual website optimization, and it will not be poor in terms of search engine friendliness. The following are several key points to note when building a website:

(1) Set the alt tag for the logo: set the alt tag to the website's keywords.

(2) Fill in the title, keyword, and description tags for the homepage.

(3) Set up categories: assign four categories to each website, with category A identifying the keywords as target keywords, and carefully fill in the title, keyword, and description.

(4) Implement website static pages.

(5) Choose different website templates to avoid using the same template.

(6) Call for internal articles: Ensure that each page has a section for the latest articles and random articles.

(7) Sub-navigation: Use the selected three keywords as connecting words and link to the homepage and corresponding category pages.

(8) Add tracking code: To measure the effectiveness of the website group, it is recommended to add a unified tracking code.

(9) Friend links: Remove the program's default friend links and add friend links from your own website.

Add website to the website group program

Add the established website to the website group program, and set up rules such as keyword collection and publication, then it can run automatically.

Website group link strategy

The links between the sites in the website group are very important, especially the link strategy of the main site. The following are the specific steps of the website group link strategy:

1. Homepage link: Establish one-way links between the websites in the website group, linking the homepage to the category pages to avoid search engine penalties for one-way links.

2. Internal Linking: Use the 'Related Reading' section for mutual linking, ensure that each article has a related reading section, and add articles from column A of the website.

3. Network Linking: Use the three columns other than column A for linking between network sites, add links to the content using keywords as connecting words, and link to the corresponding content pages.

Site Promotion Linking Strategy

In the construction of network sites, in order to increase site weight, a certain site promotion linking strategy needs to be adopted. The following are methods for site promotion linking strategy:

1. Add the website's keywords to 100 websites at the same time, use these sites to promote seven sites, and avoid detailed sub-division.

2. When building websites, detailed records of keywords should be kept, and attention should be paid to the quantity of article releases, with a recommendation of two to three articles published in column A of one website per day.

Article Publishing Patterns and Link Adding Patterns

In the construction of network sites, it is necessary to strictly adhere to the patterns of article publishing and link adding. The following are specific recommendations:

1. Article Publishing: It is recommended to gradually increase the daily quantity of article releases according to a pattern to increase traffic.

2. Link: In the first month just do internal links; starting from the second month, add links between the cluster sites and maintenance links.