Combination of Independent Websites and TikTok: The Advantages for Cross-border E-commerce

With the rapid development of cross-border e-commerce, it is becoming increasingly difficult to obtain traffic. Therefore, exploring new blue ocean markets and traffic channels has become the top choice for new sellers to enter the cross-border e-commerce market in 2023. In the past few years, the combination of standalone websites and social media has been an effective method to attract potential customers and drive sales growth. In this trend, short video social application TikTok has been increasingly popular worldwide.

Combining standalone websites with TikTok

For cross-border e-commerce, standalone websites have always been the preferred tool for enterprises to promote their brands and sales. Through standalone websites, companies can showcase their products and services, provide rich information and shopping experiences, and attract potential customers. TikTok, on the other hand, provides a new promotional channel. Through TikTok, companies can create attractive short videos to showcase their products in a more dynamic and engaging way, and attract users to click on links to enter standalone websites for purchases.

Advantages of combining standalone websites with TikTok

The combination of standalone websites and TikTok brings the following advantages to cross-border e-commerce:

Wide audience:TikTok's users are spread across the globe, giving independent stations the ability to attract potential customers from different countries and regions and expand global markets.

Creativity and entertainment:TikTok's short video format is full of creativity and entertainment, attracting users to actively participate and spread, increasing brand exposure.

Brand awareness:By posting interesting and eye-catching content on TikTok, companies can quickly increase brand awareness and make their brand image deeply rooted in people's minds.

Data-driven decisions:TikTok provides a wealth of data analysis tools to help businesses understand user behavior and interests and optimize advertising and promotion strategies.

In general, the combination of an independent website and TikTok brings new opportunities for cross-border e-commerce. As TikTok becomes increasingly popular and serves as a huge global traffic entry point, using short videos for promotion and linking to independent websites will also become a future trend in cross-border e-commerce. If you are interested in operating an independent website or boosting sales with TikTok, it is recommended to seek professional training from cross-border e-commerce institutions. Rongchuang Overseas Cross-Border E-commerce is a professional training institution for Chinese sellers, offering core knowledge in independent website construction, marketing, ecosystem resources, data security, and localized operations support. Rongchuang Overseas Cross-Border E-commerce is an official service provider endorsed by TikTok, with a reputation of 5 years in the industry and a successful track record of helping over 50,000 sellers go global!