Reddit推广外贸网站 - 提升流量的秘诀

Today, let's talk about how to promote the Beedle independent website using Reddit.

Reddit is very easy to use. If the post is good, the traffic will skyrocket. But it's also easy to be deleted, so the advertising in the post should not be too obvious. How to avoid it? Understand Reddit, so as not to step on the pit.

What is Reddit?

Reddit is a comprehensive social news forum and the source of web fresh events and hot topics. On Reddit, users can browse content they are interested in by following different sections. Reddit is similar to Baidu Tieba in China. It ranks 21st in the world with a monthly traffic of 1.65 billion, which is about 2.5 times that of Quora.

There are many professional terms on Reddit. To use Reddit better, you must understand these terms:

Upvote/downvote: Reddit's voting system, which reflects whether the post is liked by others. Upvote is a thumbs-up, and Downvote is a thumbs-down.

Karma: The score you get on Reddit. The higher the score, the higher the level. Many sections require a certain amount of Karma to comment. Karma = UPVOTE count - DOWNVOTE count.

Subreddit (sub): It is a niche topic board for discussing niche-related topics. For example: r/electronics, r/seo, r/automation, etc.

OP (Original poster): The person who first posts a thread.

Sidebar: Each subreddit has a sidebar, which may include rules, guides, suggested links, FAQs, moderators' contacts, suggested subreddits, etc. (similar to the rules in Baidu Tieba).

AMA: Ask Me Anything. If you are highly knowledgeable in a certain field, such posts are very popular.

How to register a Reddit account?

Registering a Reddit account is very simple, just fill in your email, username, and password. To better use Reddit, it is recommended to set up 5 accounts: 1 personal account (not for marketing), 2 marketing accounts, and 2 backup accounts. It is also recommended to install the Reddit Enhancement Suite plugin tool for easy switching between accounts.

How to subscribe to subreddits?

Subscribing to Subreddits is key to getting targeted traffic. Search for relevant Subreddits based on your industry, profession, and interests, and subscribe to them. Each Subreddit has a number of followers, so it's recommended to choose Subreddits with a higher number of followers.

In addition, you can also find topics you're interested in by visiting the general Subreddit page on Reddit.

How to post and reply on Reddit?

Posting and replying on Reddit is an effective way to increase Karma and attract more followers. However, new accounts should avoid posting content that is clearly promotional.

要赚取Link Karma（链接积分），可以通过两种方式进行帖子发布，一种是进入个人账号，点击"new post"发布帖子；另一种是进入Subreddits版块，从版块sidebar发布帖子。在发布帖子之前，务必阅读并遵守对应版块的规则。

To earn Comment Karma, you need to provide insightful and helpful replies to other users' posts. It is recommended to choose posts with fewer replies and potential for growth, as they are more likely to be noticed by other users. A interesting and meaningful reply can quickly accumulate over 100 Karma.

Tips for Reddit promotion

There are some things to keep in mind when promoting on Reddit:

  1. If your post receives a lot of DOWNVOTES, delete it immediately.
  2. AMA (Ask Me Anything) activities on Reddit often receive a large number of upvotes, but make sure to provide professional content.
  3. Do not violate the rules, as getting shadowbanned will make all your efforts in vain.
  4. Do not use other accounts to upvote your main account, as this is ineffective.
  5. Do not create subreddits related to your own product indiscriminately. Consider creating one only when you have accumulated enough Karma.
  6. When replying to others, have your own insights and opinions. Avoid simple short replies, as they are easily overlooked and won't receive upvotes from other users.
  7. If you really need to post promotional posts, you can use r/shamelessplug or r/promote.
  8. Doing genuine discounted activities, Reddit is a very good promotion channel.

Free promotion methods on Reddit

Reddit provides free promotion methods where you can use your account to post relevant posts and attract traffic. Here are some free promotion methods:

  1. Using 2 marketing accounts among 5 accounts, you can post posts about products, but also post other content to avoid posting only a website link, which is easily banned. You can first post 3 posts about products/activities in different Subreddits, and then post blog posts or posts from other major websites, which are not easy to be deleted.
  2. If some Subreddits are not suitable for posting product posts, you can upload product pictures to Imgur, add links and descriptions in Imgur, and then post the Imgur picture link on Reddit.
  3. You can also find Reddit posting experts on platforms like Fiverr or Upwork to help you post on Reddit. These experts usually have multiple Reddit accounts. If you have a good promotion or event, you can send them the details and they can post it on the designated subreddits.

Paid advertising on Reddit

If your product is of high quality, you can consider paid advertising on Reddit. However, it is important to note that if the product or service is not good, paid advertising can damage your brand image. Currently, there are not many merchants running paid advertising on Reddit. Similar to Quora, this presents a good opportunity.