Metode Mengarahkan Lalu Lintas ke Situs Independen melalui TikTok

Why choose TikTok?

For independent sellers, external traffic has always been a challenge. Despite the many channels available for traffic, the actual operation is difficult. For example, Facebook's accuracy and conversion rates are declining, and Instagram and Google traffic are frequently banned, resulting in wasted money. However, is it really difficult to drive traffic to independent websites?

In September 2021, TikTok's global monthly active users exceeded one billion, surpassing Google in terms of traffic and becoming the platform with the highest global traffic. TikTok has the highest number of downloads globally, with 3 billion users in 150 countries and regions, supporting 75 languages. This indicates that TikTok has a huge traffic resource.

From the perspective of traffic channels for independent websites, we can see search engines, affiliate marketing, email marketing, and social media channels. Social media has always been a way for independent sellers to quickly and freely obtain traffic. In the past, Facebook has always been the preferred choice for independent sellers to promote, but with the decline in accuracy, the conversion rate has also become lower.

Therefore, TikTok has become a very good choice.

TikTok+ Independent Site Mode

Fengdong independent sellers can use TikTok's massive traffic and diverse monetization methods to divert traffic to Fengdong independent sites, thus solving the problem of no traffic when the independent site is just established and improving conversion rates. In addition, this can also help increase brand awareness. For TikTok players, independent sites are long-term channels for monetization, where they can build their brand and accumulate traffic. After all, third-party platforms often face price competition and limited profit margins.

TikTok+ Independent Site Diversion Gameplay

KOL (Key Opinion Leader)

KOL marketing can increase brand exposure in the short term and maximize the flow effect.

TikTok has launched Creator Market Place, similar to China's Xingtu platform, which makes it convenient for independent site sellers to choose suitable KOLs for cooperation. Currently, TikTok is in its early stages, so the fees for KOLs are relatively low. For independent site sellers, leveraging the traffic and influence of KOLs can quickly open up overseas markets.

UGC (User Generated Content)

Di TikTok, pertumbuhan Konten Yang Dibuat Pengguna (UGC) sangat cepat. Pengguna TikTok cenderung lebih muda dan mereka lebih percaya pada konten yang dibuat pengguna. UGC dapat membantu membangun kepercayaan dengan pengguna, mengubah pelanggan dan pendukung menjadi pendukung merek, membentuk kepercayaan merek, dan berkontribusi pada aliran lalu lintas ke situs web independen.

Tag

Tag memiliki peran penting di media sosial, mereka mampu memberikan eksposur yang tepat sasaran.

Tantangan Tag di TikTok sangat populer. Pengguna dapat menemukan konten dengan mencari tag, dan konten dengan tag tersebut akan disajikan kepada pengguna, sehingga mendapatkan lalu lintas yang tepat sasaran. Belajar menemukan tag terbaik, menggunakan alat pencarian tag, dan membuat tag sendiri dapat meningkatkan lalu lintas ke situs web independen.

Di atas adalah metode TikTok yang dibagikan oleh Bee Hole untuk mengalirkan lalu lintas ke situs web independen Bee Hole. Semoga dapat membantu para pedagang di Bee Hole!